Distribution in Hospitality
Today, machine learning models can solve for different marketing life-cycles. When the interaction is typically online and self-served (leisure traveler), the life-cycle from receiving the marketing message to conversion can be just a few days. For complex transactions (groups, conventions) the life-cycle can span weeks to months, including activities such as lead nurturing and sales team involvement.
Ultimately, while efficiency and optimization are valuable, they should not come at the cost of creativity, identity, and differentiation—whether you're deploying a virtual assistant or crafting a marketing campaign.
How to escape AI commodification? How to avoid the unique identity of your hotel being grinded out by algorithms?
Our experience managing large marketing budgets for travel and hotel companies taught us two things:
- Find what makes your hotel unique
- Build unique content and campaigns
- Push this uniqueness on the right channels
Don’t Let AI Turn Your Hotel into Just Another Listing
Request your FREE AI Marketing Identity Audit
Let’s make sure your hotel uniqueness doesn’t get lost in the algorithm.
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